EUROPEAN FUNCTIONAL DOG TREATS

REAL MEAT. REAL FUNCTION. CLEAN LABEL.

One clear shelf system. Three real-meat proteins. Three daily functions dogs can love and people can understand.

DISCOVER THE DIFFERENCE

92% REAL MEAT3 PROTEINS3 FUNCTIONSMADE IN EU

EXPLORE PRODUCT Turkey →

CATEGORY POSITIONING

A new space between treat and supplement

Ordinary treatTraditional supplementCHEWCHUM

Tasty but little functional valueFunctional but often inconvenientTasty daily functional routine

Meat rewardPowder, tablet or pasteSoft cubes with 92% named meat

Often an occasional purchaseOften problem-drivenMade for an easy daily routine

Limited functional choiceCan feel medicinalThree proteins. Three clear functions.

THE CHEWCHUM STORY

We made function feel like a treat.

Dog owners should not have to choose between a treat their dog wants and a functional routine they can keep. CHEWCHUM brings both together in a soft, clean-label, meat-first cube—built as one recognizable European range.

REAL MEAT

92% named animal protein in every recipe.

REAL FUNCTION

One protein. One easy-to-understand daily function.

CLEAN LABEL

Grain-free. No artificial colours, flavours or preservatives.

CHEWCHUM soft bite-sized cubes — **1 × 1 cm**1 g per cube

Turkey CHEWCHUM pouch — **1 × 1 cm**1 g per cube

CHEWCHUM CUBES · 100 G

Small, soft and easy to portion.

Soft, bite-sized cubes, approximately 1 × 1 cm and 1 g each. As this is a natural product, size and weight may vary slightly.

TEXTURESoft & chewy

APPROX. SIZE1 × 1 cm

APPROX. WEIGHT1 g per cube

DAILY FEEDING GUIDE

TURKEY · DIGESTIVE SUPPORT

5–15 KG1–2 pieces

15–30 KG2–4 pieces

30 KG+4–6 pieces

Complementary feed for dogs aged 6 months and older. Always provide fresh drinking water.

CONSUMER SHOPPING

Where to buy CHEWCHUM

Choose your market and product. We’ll route you to an official marketplace.

MARKETPRODUCT

OFFICIAL MARKETPLACEKauflandTurkey · Digestive SupportSHOP NOW ↗

OFFICIAL PARTNER MARKETPLACE

HUMANPETSHOME.EU ↗

CREATOR / AFFILIATE PARTNERSHIPS

Create with CHEWCHUM

Show your audience the three-protein, three-function range. Explore a partnership with our team.

EXPLORE CREATOR PARTNERSHIPS →

BUILT FOR THE SHELF

A stronger product block. A clearer shopper decision.

Three coordinated SKUs create visibility, improve navigation and give retailers a compact functional destination—not a single isolated pouch.

SEE MARKET PACKAGING →REQUEST RETAIL SAMPLES →

MARKET-READY PACKAGING

One brand. Packaging tailored to each market.

Localisation is built into how CHEWCHUM enters a market. Across our range, we have dedicated French and German packs, plus an English-front pack with an EN / FR / DE / NL back for Belgium, the Netherlands and Ireland. Each edition keeps a recognizable brand identity while presenting information in the language format selected for that market.

FRANCE

French front and back

View back of pack

GERMANY + AUSTRIA

German front and back

View back of pack

BELGIUM + NETHERLANDS + IRELAND

English front · EN / FR / DE / NL back

View back of pack

RETAILER RECRUITMENT

Request samples for your stores

For buyers, distributors and independent retailers. Consumer shopping is handled separately above.